MIAMI GRAND PRIX
Sun, Speed, and Style
The Miami Grand Prix delivers the perfect fusion of beach culture, celebrity glamour, and high-octane racing. An activation paradise.
Circuit
Miami International Autodrome
Race Weekend
May 1-3, 2026 (completed)
Capacity
80,000
First Race
2022
THE MIAMI EXPERIENCE
The Miami Grand Prix at Hard Rock Stadium has rapidly become one of the most sought-after marketing platforms in global sport. With its beach club atmosphere, celebrity-filled paddock, and sun-drenched activation zones, Miami offers brands a unique canvas to connect with a diverse, affluent, and highly engaged audience. Air Fresh Marketing has delivered standout activations at every Miami GP, from the iconic Hard Rock activation suites to immersive fan zone experiences that generate millions of impressions.
Plan Your Activation
MIAMI EXPERIENCES
Beach Club VIP
Poolside activation space at the Hard Rock Beach Club with direct views of the circuit and live DJ sets.
Marina Lounge
Custom marina-side activation space with yacht access and water-side viewing platforms.
Celebrity Paddock Access
Walk the paddock alongside celebrities, team principals, and F1 drivers in one of the most star-studded events.
Wynwood Art Activation
Branded art installations in Miami's Wynwood Arts District connecting motorsport with contemporary culture.
Rooftop Race Party
Exclusive rooftop event at a premium Miami hotel with panoramic views and live race broadcast.
Fan Zone Experience
Large-scale interactive fan zone with simulators, merchandise, and brand engagement activities.
OUR MIAMI ACTIVATIONS
Hard Rock Miami Activation
Produced the ultimate race weekend activation experience at Hard Rock Miami during the F1 Miami Grand Prix.
Beach Club Brand Takeover
Full brand takeover of the beach club area with custom installations and experiential activations.
READY FOR MIAMI?
Let Air Fresh Marketing create an unforgettable brand activation at the MIAMI Grand Prix.
READY TO ACCELERATE YOUR BRAND?
Contact us today to discuss how our experiential marketing expertise can drive your brand to the podium.
Visit Us
1580 N. Logan St., Suite 660, Denver, CO 80203